Fashion Photography

Fashion Photography-

Application-

Fashion Photography uses lots of colours and textures in most photos they include lots of textures in the clothing such as various materials like feathers, fur and animals. They use a large ammount of props to portray different styles and attitudes, they use lots of different colours to suit the image. Its a way to sell an idea of fashion a type of style so that everyone will follow in a way advertising various different styles/attitudes and clothes.

When i look at Fashion Photography i notice that most of the models are women compared to men, i believe women look to fashion more than men do so i personally think it appeals to women more.

There are lots and lots of different artists who take pictures for different magazines and companys, probably the most known fashion magazine is 'Vogue'. A well known photographer who 'set the template for Fashion Photography' is called Cecil Beaton who took photos of models with different styles of clothing he said 'he wanted to capture his fantasy'.

Photo by Cecil Beaton

I think Fashion Photography can be very pretentious and can lead young females on thinking these skinny models look like that on a daily basis and makes them want to look like that too but most of it is due to editing from software like photoshop but on the other side i think it generates a lot of publicity and a large ammount of the worlds population enjoy watching, reading and viewing Fashion Photography.

Context-

Fashion photography is shown mostly in magazines like 'Vogue' and '10 Men' but there are many others out there that show various different syles of Fashion and Photograph.

Vogue is a great example of how Fashion Photography is used in the media such as magazines, they portray their ideas of fashion and lead it the way they want without looking back.

Cover of Vogue in Spring 2008

Techniques-

There are lots of techniques and time that goes into Fashion Photography, it really depends on what the photographer is trying to create/recreate lots of photographers use Studios to recreate what they are looking for and its an easy enviroment to control.

Photo Manipulation can be a large part of Fashion Photography, they can change and completely alter a persons appearance which can itself be a very bad thing as it can lead the younger population believe they look like that all the time, the dove advert video is a great advert for displaying the change that can be made in photos.

 Set Designs can play a large part in a Fashion Photographers job world, it can take a lot of time to set up and create. A lot of time and work can go into Fashion Photographer so that the photographer can create/recreate whatever they are trying to. Different cameras are always involved and can make a huge impact on different photos.